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White Paper: Understanding and Improving Website Bounce Rates

Gone are the days of "brochure" sites and just having a "web presence." Today's sites are all about customer engagement. And Bounce Rate is one key metric in accessing your engagement strategy. Learn what it is, how to evaluate it, and how to improve it by downloading this handy white paper.

You'll find answers to these questions:

  • What is bounce rate?
  • What should my bounce rate be?
  • How do I interpret bounce rate data?
  • What can I do to improve my bounce rate?
  • What are the best practices I can check myself against?

Download White Paper: Understanding and Improving Website Bounce Rates

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